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The state’s affordable housing, beautiful lakes and reproductive rights are some of the selling points Michigan may use in a new ad campaign hoping to convince young professionals to put down roots in the state.
Michigan is failing to attract young, skilled workers. We need a coordinated campaign, akin to Pure Michigan, that targets urban areas in states that are passing anti-women, anti-gay, pro-gun, anti-democratic legislation.
Census figures show that Michigan’s net loss to other states, particularly the Sun Belt, is continuing. Retirees and educated young people are first in line, but the rate of loss is slowing.
Public tech companies in major U.S. cities are shedding tens of thousands of jobs — just as Michigan firms need to fill similar positions. With tech leaders including Amazon, Microsoft and Salesforce retrenching, state business leaders say the time is right to move.